Yandex is the most popular search engine in Russia. Your bandwidth can go through the roof if this bot targets your website.
Unfortunately for many, the robots.txt file is ignored so blocking Yandex using the official method is not an option.
If you have a busy forum or website with hundreds of pages you may find that the Yandex Bot is starting to take up more of your site resources by indexing up to 90 pages every 15 minutes often leaving connections open or failing to close them properly.
You can easily disable the Yandex.ru Bot by placing the following in your .htaccess file:
SetEnvIfNoCase User-Agent "^Yandex*" bad_bot
Order Deny,Allow
Deny from env=bad_bot
Using this method saves you the trouble of having to find blocks of Yandex IP addresses and block them individually which would only work for a limited time.
The Google Panda update is well and truly rolled out to UK sites.
Some sites lost a high percentage of their traffic, others were unaffected. To minimise your site exposure to the new rules, consider the following 5 very important tips:
Unique content is more important than ever
Links from low quality directories and blogs are worth less
Quality relevant backlinks are worth more
Quality relevant links from authority sites are worth more
Remove duplicate (and spun) content or risk being de-indexed.
Keep your site within the new rules and your traffic will return and if you were unaffected, significant gains could be realised.
Facebook is becoming one of the world’s largest search engines. Use it as a way for your page to be found. If you have not set your username (Pretty URL) on Facebook, do it today!
Directing visitors to a business page is so easy with a URL like:
Facebook’s usernames will be given out on a first-come, first-served basis.
Once you pick a name, it’s yours for life.
You don’t necessarily have to use your real name.
You won’t be able to get a ‘generic word’ as your username.
You’ll have to use at least five characters
While Facebook is encouraging the use of real names, you aren’t limited in that regard. The system will suggest a few available options based on your first and/or last name, but it’ll also provide a blank field in which you can type something completely unrelated.
Each Facebook account gets only one username, and you can never change it. You can’t transfer it to someone else, either. Even if you delete your Facebook account, Facebook says the name won’t go back into the pool.
So go ahead, grab your name before someone else does….
Now your site is listed, you can work on improving your site ranking. This is not an exact science as Google does not disclose the algorithm it uses to determine your site ranking however here are some links that you might find helpful:
The following questions concerning your Google listing plus Do you have a question about your Google listing, sate ranking, page rank or index entry?
Questions such as:
• How do I get my site listed on Google?
• My web pages are not currently listed in Google. Why?
• My site’s listing in Google is incorrect.
• Google PageRank Information
• Reasons your site may not be included in Google.
• Google does not index all of my pages. Why?
• My information is outdated in the Google index.
• Google continues listing an ‘old’ version of my site.
• I am changing my URL in Google.
• There’s no description of my site in Google.
• The description of my site is wrong in Google.
• I’m in the Google index, but not listed for keyword “X”.
The Google Panda update is well and truly rolled out to UK sites.
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